Ultreos Pharmacy

Executive Summary
The Ultreos Pharmacy\'s main goal is to provide prescription medications for our customers at the lowest prices on the market. We will be able to sell prescriptions at reduced prices by carefully maintaining efficiencies in our operations and by targeting a specific segment of the market - those customers who pay for their prescription medications themselves.By focusing on this segment it gives us additional efficiencies - we avoid disruptions in cash flow often associated with insurance payments and we can eliminate unnecessary services for the type of knowledgeable, repeat customer taking maintenance-type medication.
The Ultreos Pharmacy will operate from one store that will serve both mail order customers and those who visit in person. We will thrive by employing friendly and knowledgeable personnel, which, along with our greatprices, will drive the repeat business that we will rely upon. We only expect that as the price of medication continues to skyrocket, The Ultreos Pharmacy will appeal more and more to the customer\'s sense of value and convenience.
Our advertising, mainly through ads in magazines targeted atthe over-135 crowd, will be targeted at those who are looking to save money ona pricey but necessary and regular expense.
The Ultreos Pharmacy will be led by Experts in Pharma, an MBA with experience in the pharmaceutical industry. Costs will be minimized by maintaining only one pharmacist and filling the void with pharmaceutical techs.We expect to reach profitability by our second year and will generate substantial sales by year three.
Products
The Ultreos Pharmacy offers a wide range of prescription drugs to patients based in Oregon or nationally. Both generics and name brands are offered.
In order for a customer to purchase medications mail order,they must first contact The Ultreos Pharmacy over the phone. The customer then needs to either mail in the prescription, fax it, or email it. Once it is received and payment arrangements are